Jim Cathcart
Jim Cathcart, CSP, CPAE, author, professional speaker, business leader, is the founder and CEO of Cathcart Institute, Inc. (founded in 1977), an organization devoted to helping clients create and grow high-value relationships. Cathcart’s 30-plus years of study in applied behavioral science has resulted in The Acorn Principle, a guide to understanding the many elements that make us who we are. This breakthrough work achieved bestseller status online, as well as through traditional hardbound book channels. In fact, it was the nation’s #2 best-selling e-book in the year 2000, second only to one written by Stephen King.
As the author of 15 books including Relationship Selling, Cathcart has long been a trendsetter in the business community. He has his own show on TSTN network and has delivered over 2,700 speeches around the world. He is also a co-author of ConnectAbility: 8 Keys to Building Stronger Partnerships with Your Colleagues and Your Customers. His next book is tentatively titled Relationship Intelligence: It Is Who Knows You that Counts.
Among professional speakers, Cathcart is a world leader: recipient of The Golden Gavel Award from Toastmasters International for 2001, Past President of the National Speakers Association (NSA), winner of the Cavett Award, member of the Speaker Hall of Fame (CPAE), Certified Speaking Professional (CSP), and a long-time member of the exclusive Speakers Roundtable, which includes 20 of the world's top speakers.
Cathcart sits on numerous boards of directors, including the business school advisory boards for Pepperdine University and California Lutheran University. In 2003, he founded The 101 Leaders Alliance to identify, encourage, develop, and learn from the people in the LA-Ventura Corridor who are making a difference through personal leadership. Today, he is based in Lake Sherwood, California, just north of Los Angeles, where he regularly hikes the mountain trails and rides his motorcycle on the twistiest roads he can find.
Topics
Intelligent Motivation for a Challenging World
Knowledge and skill will not win the day, but confident action can change your world. Learn how to increase your drive, strengthen your discipline, and sustain the action that is needed to succeed. “Intelligent Motivation” is determining what is important, identifying what action is needed, and doing what is necessary to generate and sustain that action until your desired outcome is achieved. It is conscious, objective, intentional, and relentless action on vision, focus, standards, meaning, agreements, measures, and rewards. In this program, Jim Cathcart will teach you how to inspire vision, take focused action, create firm standards, make your work more meaningful, and develop clear agreements, accurate measures, and appealing rewards.
The Eight Competencies of Sales Excellence
We need to rethink how we connect with our customers and suppliers before our competition does. When Jim Cathcart wrote the book Relationship Selling it was considered revolutionary. Today it is considered standard practice. This presentation shows you what to listen for, how to be natural in your selling style, and how to connect with the underlying elements in buying psychology that most people never heard of.
Rethinking Ourselves for a New Era
"If you can't lead yourself, please don't lead others." The most popular methods of leadership, management, sales, and service delivery are already dangerously out of date. New technologies require new ways of thinking. Every day another standard practice becomes obsolete. To continue to grow and thrive we must learn to constantly rethink our markets, our systems, our relationships, our strategies, and ourselves. This presentation combines stories, visuals, research, and audience interaction to dramatically improve the way we think and act.
The Acorn Principle: Helping People Grow
Every person can be very good at certain things, but most people don't know what those things are. Jim Cathcart shows people how to find and grow their natural strengths so that they can always be self motivated. This principle is based on nine years of psychological research into personal effectiveness, and is a fascinating exploration of what makes us who we are, and how to use it.
The Grandma Factor: Lifetime Customer Loyalty
When you find meaning in what you do, you bring value to what you do. Everyone knows how to provide good service; our challenge is getting them to want to. The real magic in customer service comes from discretionary efforts, when people go beyond their job description. This presentation focuses on the ways systems, strategies, standards, and relationships impact service. Jim Cathcart teaches building your clientele through “up-serving.”
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