Joe Calloway

Joe Calloway is a branding consultant, business author, and restaurant owner whose client list reads like a “Who’s Who” in business. From Saks Fifth Avenue and BMW to American Express and IBM, a wide range of companies depend on Joe for insight into today’s marketplace. A nationally recognized expert on performance and competitive factors, Calloway is the best-selling author of Becoming A Category of One, which received rave reviews from The New York Times, Retailing Toda, and many others. His new book is Indispensable: How To Become the Company Your Customers Can’t Live Without.

A business consultant and speaker for 20 years, Calloway has been inducted into the International Speakers Hall of Fame, the highest honor for professional speakers. He has been awarded the CSP designation from the National Speakers Association, its highest earned designation, as well as the Council of Peers Award for Excellence.

With a business background in sales and marketing management for a national real estate company, Calloway opened his own training and consulting firm in 1981. Joe Calloway/Business Motivation Resources designs and delivers employee training programs for businesses and government agencies, his clients ranging from RCA Records to The United States Army.

Known for his challenging, motivating and thought-provoking presentations, Calloway was described by Sales and Marketing Management Magazine as “an expert on developing customer focused teams,” and by the National Customer Services Advisory Board as “one of the most innovative and compelling people in customer service.” As the author and producer of the Choose Success video series, he was selected for the Masters of Motivation satellite broadcast and videotape series, featuring the top business motivation experts in the country. He has created custom video programs for companies including BMW, MobileComm, Texaco and General Motors.

Calloway urges his audience to “focus on the customer.” He tells us how today’s customer makes buying decisions, why a company’s toughest competition may be outside your industry, and the power of commitment to a customer. Companies worldwide have commented on Calloway’s effective techniques.

Calloway’s new keynote presentation, Work Like You’re Showing Off, consists of short speeches by Calloway, interspersed by humorous and entertaining video clips which highlight his points. The presentation discusses the power of each individual to be more effective in their work and to create more joy in their life through their work.