Keith Ferrazzi
Keith Ferrazzi is the founder and CEO of Ferrazzi Greenlight. He provides market leaders with strategic consulting and training services to increase company sales and enhance team performance.
Ferrazzi and his associates are the world's leading experts in the relational and collaborative sciences. Their research has proven the singular predictive importance of relationships to business success (sales, team performance, and individual career advancement). Their applied work with thousands of the most respected organizations has established clear methodologies for accelerating such relationship development.
Ferrazzi Greenlight strategically leverages the insight of its executive team, whose careers span the highest echelons of corporate America, along with principles from Ferrazzi's best-selling book, Never Eat Alone, which was recognized as one of the best business books of 2005, 2006, and 2007. His recent book, Who's Got Your Back, guides readers to develop an intimate inner circle, a handful of people who they trust completely to hold them accountable to ever higher levels of achievement.
Ferrazzi created The Relationship Masters Academy, an online learning academy for “people skills” that delivers an exclusive program aimed at salespeople and business professionals.
Ferrazzi is a frequent contributor to CNN and CNBC. He has authored numerous articles for leading business and consumer publications, including Forbes, Inc., The Wall Street Journal, Harvard Business Review, and Reader's Digest.
Ferrazzi was previously Chief Marketing Officer and Head of Sales at Starwood Hotels, where he oversaw marketing activities for global brands including Sheraton, Westin, The Luxury Collection, St. Regis, and W Hotels. Ferrazzi also served as Chief Marketing Officer for Deloitte Consulting, a leading global management consulting firm, where he developed and managed the industry's first globally integrated marketing organization.
Ferrazzi's foundation, Big Task Weekend, is an impactful, invitation-only event that brings together a diverse group of visionary leaders from top organizations to facilitate partnerships to solve the world's biggest challenges.
Topics
Who's Got Your Back
Creating deep community bonds among employees—what Keith Ferrazzi calls "lifeline relationships"—is an incredibly effective instrument for continuing change and growth in the workplace—the kind that translates to bottom-line impact.
Who's Got Your Back provides an interactive, transformative experience for sustainable change in your organization. Through a series of exercises to shift mindsets from isolation to connection, Ferrazzi creates the foundation for two powerful tools for workplace excellence: candor and accountability, the keys to identifying problems, developing creative solutions, and then sticking to plans for follow through. Ferrazzi then introduces the Who's Got Your Back roadmap for building and creating a core group of lifeline relationships, including:
- A team-based format for refining goals and work plans.
- Tools to identify and overcome career-crippling bad habits.
- Keys to sustaining a commitment to excellence and growth over time.
Relationships for Leadership Success & High-Performance Teams
Research shows that high-performance teams are also the most highly committed teams. As you look around your organization, can you honestly say that your people are committed to not letting each other fail? Relationships for Leadership Success and High-Performance Teams keynote provides the mindsets, processes, and tools to transform even the most conflicted team or politicized company culture into a closely bonded working unit. This talk deeply leverages the consulting methodologies that have made Ferrazzi Greenlight the go-to firm for transforming company culture. Participants practice Ferrazzi's techniques right in the room during the highly interactive, dynamic talk, which offers a clear roadmap to greater transparency, faster decision making, more robust problem solving, and innovative thinking among teams – incredible assets to boost your bottom line. Leaders will leave with a strong understanding that in today's workplace, success isn't achieved alone. Keith is also available to lead supplemental breakout sessions and webinars.
Relationships for Career Success
No matter what you aspire to in the short- or long-term—landing that first job out of school, getting a raise, or starting a company—your career success will require relationships. Simply put, you can't get there alone.
Relationships for Career Success offers students and young professionals the chance to acquire the mindset and skill set to take control of their careers by building mutually beneficial relationships. Setting goals is where most career development programs end, but that's just where Relationships for Career Success begins. After establishing incremental goals for a range of 60 days to ten years, participants learn to do the following:
- Identify people who can help them achieve career and life goals.
- Build and broadcast unique personal brands to stand out in the crowded marketplace.
- Ensure the people and resources in their own back yards are contributing to their success.
- Approach and engage mentors for guidance along the many paths of their careers, culminating in a dynamic personal board of advisors.
Executive Relationship Management
Executive Relationship Management (ERM) allows you to create a process to scale intimacy, focus on building deeper real relationships with key influencers who will help you succeed, and achieve the full potential of your network. ERM is both a philosophy and a best practice used to plan and develop deep personal relationships with your peers, clients, employees, and stakeholders. Benefits:
- Maximize current and future relationships for success.
- Transform transactions into relationships.
- Increase executive management effectiveness and shareholder value.
Relationships for Revenue Growth
Revenue growth demands that every level of your organization—from the CEO to the sales force—be competitive in the art and skill of relationship building. Keith Ferrazzi's highly interactive, dynamic Relationships for Revenue Growth talk boils 20 years of research and 60 hours of curriculum into one speech. Participants experience new techniques to build relationships right in the room and leave enthusiastic and prepared to put them into practice to improve your business and their lives. Results for your business include increased customer loyalty and net promoter scores, a shortened sales cycle, more and stronger referrals, and increased ability to sell to the C-suite. This talk can be customized for the sales force, executive leadership, or any level of your organization, and can also include supplemental breakout sessions or webinars.
Leading in the Grey Zone
Successful leaders are able to motivate and inspire their teams during times of change. Oftentimes leading through times of change means confronting ambiguity, finding creative solutions in unexpected places, and helping your team deliver in an uncertain environment. With Leading in the Grey Zone, your leaders acquire the skills and mindsets to not only manage change, but to take control of change. Leading in the Grey Zone helps participants uncover opportunities to be more resourceful, find solutions in creative places, and take more risks that might change perspectives. Targeted competencies include:
- Entrepreneurial initiative and action.
- Flexibility, adaptability, and innovation.
- Strategic thinking and realization.
- Organizational and team leadership.
Breaking Down Silos
Breaking Down Silos increases participants' abilities to lead teams and collaborate together in today's ever-changing, matrix-driven world. Deeper internal relationships bust silos, because people adopt a greater level of transparency while simultaneously holding each other accountable for measurable results. Breaking Down Silos fosters a spirit of cooperation that can make it easier to achieve customer satisfaction and corporate goals at the same time. Benefits include:
- Instills the confidence to embrace innovative diversity and welcome change.
- Drives increased productivity.
- Fosters greater interest in ownership of the company's success.
- Reduces the production cycle time in new product development.
- Leads to more thorough decision making.
- Improves coordination and implementation of new products, operating procedures, and organizational structures.
From Pushback to Buy In
From Pushback to Buy In serves as a communication and relationship-building strategy that moves people forward toward common goals. Buy-in strategies make difficult transactions less stressful and more productive. Benefits include:
- Use empathy to connect over difficult deals and transactions.
- Learn how to reshape unreasonable or difficult requests through the principles of buy in.
- Offer added value to clients, colleagues, and business partners in order to move forward toward mutually agreed upon solutions.
Celebrating & Eliciting Workplace Diversity
Diversity transcends legal compliance issues—it sharpens the mind, inoculates people against groupthink, and fuels innovation. Diversity-driven groups benefit from collected insights and experiences. This program will help clients to:
- Connect with new markets and new clients; instead of "we can't do that," the mindset becomes "we did it!"
- Attract top talent; your organization develops a reputation for providing challenging opportunities for the best and brightest minds.
- Generate future revenue growth; diversity and innovation become differentiators that locate hidden opportunities for revenue growth.
Who's Got Your Back: Supercharge Your Networking & Move from Membership to Community [Special for Associations]
This keynote is actually a uniquely effective four-part offering tailored specifically for associations or any organization looking to build deeper community and supercharge networking at their annual meeting. It is based on the breakthrough program presented in Keith Ferrazzi's #1 New York Times bestseller Who's Got Your Back, as seen on Good Morning America and Larry King Live. With a focus on interactivity, the master of relationships helps you unleash the power in the seats to launch sustainable community among your members during his talk. Participants connect more deeply and actually make commitments to each other for the coming year to aid each other's success. The result is not just a transformed event, but newly found year-round value for your membership. This talk promises increased renewal rates, increased satisfaction scores by at least 30 percent, and the assurance that your annual event is one that people will be talking about all year round. Ask to hear about how Keith's "4 P's" can transform your membership!
Please call 800.225.4575 or contact us for more information on this speaker's speech topics.
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