Dartmouth Professor & Author
One of his generation’s foremost strategists, Richard D’Aveni is perhaps best known for his work on hypercompetition. A Professor of Strategic Management at the Tuck School of Business at Dartmouth College, D’Aveni is a winner of the prestigious A. T. Kearney Award for his research. He was featured in The Thinkers 50 ranking of the world’s most important management thinkers, is called one of the “Seven Most Influential Strategic Theorists” by the Corporate Strategy Board, and is listed as one of the “Top Living Business Gurus" by Tom Davenport and Larry Prusak. He is a consultant to global Fortune 500 companies as well as some of the world’s wealthiest families. Read More >
Commoditization – a particularly virulent form of hypercompetition – is destroying markets, disrupting industries, and shuttering long-successful firms. In this important presentation Richard D’Aveni provides a radical new framework for fighting back. Drawing on an in-depth study of 30-plus industries, he recommends first identifying the commoditization trap you’re facing. He describes three: Read More >
D’Aveni provides you with the tools for diagnosing your competitive position and shows how to improve it while also increasing your pricing power – by destroying the commoditization trap confronting you, escaping it, or even turning it to your advantage. Read Less ^
Richard D’Aveni reveals how competitive moves and countermoves escalate with such ferocity today that the traditional sources of competitive advantage can no longer be sustained. To compete in this turbulent environment, D’Aveni argues that a company must fundamentally shift its strategic focus. He shows how firms move up “escalation ladders” as advantage is continually created, eroded, destroyed, and recreated through strategic maneuvering in four arenas of competition. D’Aveni explains how competitors engage in a struggle for control by seeking leadership in the arenas of “price and quality,” “timing and know-how,” “stronghold creation/invasion,” and “deep pockets.” Winners set the pace in each of these four competitive battlegrounds.
Are upstart competitors taking deadly aim at your company’s products and markets? Richard A. D’Aveni presents counter-revolutionary strategies and tactics that any industry leader or established company can use to defend itself against revolutionaries, disrupters, or hypercompetitors. The secret lies in making the rules, not breaking them, D’Aveni says, because rule makers still rule. D’Aveni demonstrates how global powerhouses such as Disney, Microsoft, and Procter & Gamble have achieved preeminence by reconceptualizing their product portfolios as powerful competitive arsenals he calls “spheres of influence.” Essentially a new way to compete by restructuring portfolios around a core geographic/product market, spheres enable any company to influence the behavior and positioning of rivals.
Need to make the right decision about your critical business policy and strategy? Professor D’Aveni can develop a custom-made enterprise and industry-wide discussion that can focus on the crucial areas of innovation, competition, global strategy, business execution, and the dynamics of jockeying for competitive advantage in rapidly changing environments. Call us to discuss how to make this happen.
"D'Aveni rejects formulaic management techniques in favor of a more fluid approach. Once executives realize there are no set rules, they might be more willing to discard conventional ways of thinking. It is a good time to be a maverick, they say, since old ideas have never been as useless as they are in today's business environment."
"D’Aveni is the Kissinger of corporate strategy. His highly original and imaginative work imports key ideas from the worlds of history and diplomacy to analyze and manage competitors and make decisions much more profitably."