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Mark  Sanborn

Mark Sanborn

Leadership Development Expert


Named one of the top 30 leadership experts in the world by Leadershipgurus.net, Mark Sanborn is the president of Sanborn & Associates, Inc., an idea lab for leadership development. Read More >

In addition to his experience leading at a local and national level, Sanborn has written or co-authored eight books and is the author of more than two dozen videos and audio training programs on leadership, change, motivation, teamwork, and customer service. He has presented over 2,400 speeches and seminars in every state and a dozen countries. Sanborn's speeches discuss topics such as developing genuine leadership ability, motivating and enhancing top performers, and the secrets of extraordinary individuals.

Sanborn is a member of the prestigious Speakers Roundtable, which includes 20 of the top speakers in the world today. He holds the Certified Speaking Professional designation from the National Speakers Association and is a member of the Speaker Hall of Fame.

Sanborn’s book The Fred Factor: How Passion in Your Work and Life Can Turn the Ordinary into the Extraordinary is an international bestseller and was on the New York Times, Business Week, and Wall Street Journal bestseller lists. The long awaited sequel Fred 2.0 was released in March 2013, offering the millions of Fred fans new stories, illustrations, and insights to create more customer loyalty, innovative products, services, and experiences. His other popular books include You Don’t Need a Title to Be a Leader: How Anyone, Anywhere Can Make a Positive Difference; The Encore Effect: How to Achieve Remarkable Performance in Anything You Do; and Up, Down or Sideways: How to Succeed When Times are Good, Bad or In Between.

Mark Sanborn is a past president of the National Speakers Association and winner of The Cavett, the highest honor bestowed by that organization. In 2007, he was awarded The Ambassador of Free Enterprise Award by Sales & Marketing Executives International. Read Less ^

Speaker Videos

Speaking Reel

Three Keys to Positive Influence

Four Ways to Elevate the Customer's Experience

How To Be a Thought Leader

Why I Don't Talk About Customers Service

Speech Topics

The Fred Factor: How Passion in Your Work & Life Can Turn the Ordinary into the Extraordinary

This leadership keynote is the basis for Mark Sanborn’s international bestselling book, The Fred Factor. In this revealing presentation, you will discover the secrets of extraordinary individuals who have learned how to reinvent themselves and their work to create added value for customers and colleagues without spending more money to do it. If you are looking for a high-content speech that will educate, entertain and impact, this is for you!

Everybody Leads: How Anyone, Anywhere, Can Make a Positive Difference

Develop your genuine leadership ability when you understand that true leadership is not a function of title. Learn how to exercise little “l” leadership through developing power with people. This inspiring presentation is based on Mark’s bestselling business book of the same name.

How the Best Gets Better: How to Give a Remarkable Performance in Anything You Do

How do you keep getting better, when you’re already the best? Or what happens when complacency, out-dated thinking or weariness stunts performance? What do you do when growth stalls, or when your team is working below its true potential? The answer: you’ve got to pursue your true potential. Read More >


Mark Sanborn has worked with many of America’s best companies. That’s because he has the ability to motivate and teach simple, proven and highly effective ways of thinking, keeping individuals and organizations moving forward and gaining new ground. Not only has he learned from working with the best — some 2400 clients — but he’s learned what doesn’t work, too, and can help you change your thinking and supercharge your performance.


Here’s what Mark teaches:

  • Why top performers must go beyond simply “achieving the goals” or “making your numbers.”
  • Why “taking action” isn’t enough (and what really is).
  • How to become laser-focused each day and do those things that produce the biggest results (learn the specifics, not the generalities).
  • Two statements anyone can use that absolutely define collaboration and teamwork.
  • Six things you absolutely control.
  • What is far more important than the ability to change.
  • A form of discontent that achievers use to continually improve.


If you’re having a meeting of top performers, organizational leaders or anyone who needs a boost to supercharge their outlook and performance, talk to us about how Mark can help. Read Less ^