CEO of Stuckey's
Stephanie Stuckey is the CEO of Stuckey’s, the roadside oasis famous for its pecan log rolls. The company was founded by Stephanie’s grandfather, W.S. Stuckey, Sr., as a pecan stand in Eastman, GA in 1937 and grew to over 350 stores across the country. The company was sold in 1964 but is now back in family hands and making a comeback. Read More >
Stephanie had no entrepreneurial experience prior to taking over her family's business and saving it from ruin. And she in no way resembles your typical CEO, being a woman who wears Stuckey's t-shirts rather than power suits. How does she do it? She embraces her weaknesses as opportunities to learn, and she celebrates her strengths. She treats every day as an adventure in which the unexpected is likely to happen. And she gets up at 5 a.m. every morning and follows her grandfather's and father's ideals: Work hard, be fair, and have fun.
Stephanie's grandfather built Stuckey's into an empire — a roadside oasis that redefined America. How did he do it? What lessons can we learn from W.S. Stuckey that can be applied today? Stephanie finds wisdom in the past to define her future and how she runs Stuckey's.
With no entrepreneurial experience, but plenty of creativity and a knack for telling a good story, Stephanie is redefining the traditional template of the CEO. She'll talk about embracing her inner creative to see Stuckey's in a different way — one that is leading to renewed excitement about the brand.
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