APB Speaker Sandy Pentland’s 'Social Physics' Book Listed as a Top Financial Book for 2015
22 Dec 2015
APB speaker Alex “Sandy” Pentland’s book Social Physics: How Good Ideas Spread—The Lessons from a New Science was recently recommended by CBN—a leading Chinese business news provider—as one of the top books published in 2015 for finance and economics.
Pentland’s Social Physics has been praised by The Economist, which noted “[Pentland] has monitored human behavior on an unprecedented scale…[his] research also offers lessons for policymakers and business people.” Social physics is about idea flow, the way human social networks spread ideas and how those ideas are transformed into behaviors.
When Pentland is not working at MIT’s Human Dynamics Laboratory and the MIT Media Lab Entrepreneurship Program, he presents keynotes on his research nationwide. His speech on social physics shares insight from his book with audiences, noting how we can change the way we think about how we learn and how our social groups work—and how they can be made to work better at every level of society. Through his passionate speeches, Pentland offers revolutionary insights into the mysteries of collective intelligence and social influence.