Unconscious Bias Expert Howard Ross Shares What Companies Must Learn From Starbucks
30 Jun 2018
“Incidents like these bring background dynamics of bias into bold relief,” says Howard Ross about the recent incident that prompted Starbucks to close 8,000 of its stores for a day of implicit bias training for over 175,000 employees. “Education is part of a systemic approach, but will not by itself solve the problem.”
Ross, one of the nation’s most influential diversity and workplace experts, is the author of the best-seller, Everyday Bias: Identifying and Navigating Unconscious Judgements in Our Daily Lives. His new keynote, “The Starbucks Diversity Emergency” looks at Starbucks as an example of what can go wrong and what to do right, providing a four-part strategy toward building a bias-resistant workplace culture.