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Tiffany  Manuel, PhD

Tiffany Manuel, PhD

President & CEO, TheCaseMade


"...the work to improve the surrounding neighborhoods is on the critical path to racial equity and inclusion. They are the same struggle. Working toward racial equity in housing means that we are actively and intentionally pursuing policies, programs and investments that reduce racial disparities – with the goal of making it impossible to use race as a predictor of any negative social outcome. While there are many ways to address racial equity and build more inclusive communities in the context of housing, we should be clear on the fundamentals." Read More >

Dr. Tiffany Manuel is the President and CEO of TheCaseMade, a public benefit corporation dedicated to helping leaders powerfully and intentionally make the case for systems change. In this role, Dr. Manuel works with hundreds of passionate social change leaders, changemakers and innovators around the United States who are building better, stronger communities that are diverse, equitable and inclusive. By aligning their community stakeholders around the kind of deep systems changes that can improve population outcomes, these leaders are able to grow their impact, scale their programs, and harness the investments they need to improve their communities.

Dr. Manuel is a dynamic speaker, thought leader, and writer on the issues of community development, social change and cross-sector partnerships. Trained as a social scientist, she is committed to building the capacity of changemakers and leaders to grow their social impact. She has worked to expand opportunity for low-income workers, families and communities through 25+ years of professional and volunteer experience spanning the private and non-profit sectors, government and academia. She is the primary architect of the Opportunity360, a data platform with more than 100k+ users in the community development field, it remains the most comprehensive data platform for practitioners looking to advance systems change and population outcomes. Dr. Manuel is passionate about translating the insights harvested from this work to increase opportunities for public deliberation and public will-building around the issues of poverty, inequality and social exclusion. Dr. Manuel holds doctorate and master’s degrees in public policy from the University of Massachusetts Boston, a master’s degree in political science from Purdue University and a bachelor’s degree from the University of Chicago. Read Less ^

Speaker Videos

Making the Case for Affordable Housing

On Affordable Housing

Florida Housing Coalition

All in Data

Speech Topics

Breaking New Ground: Building Stronger Public & Political Will to Support Health Equity

This is an important moment for health equity advocates. There is a growing awareness that health outcomes are determined by factors considerably beyond what happens in traditional health care settings and a real effort to change the way that a wide variety of national and community level stakeholders understand (and promote) better health outcomes. To support a growing field of health equity advocates, we must be thoughtful in how we engage people who work directly in the health care sector as well as policymakers, advocates, community stakeholders to build on the momentum of the moment. The words we use to interpret new research, to position new community programs or engage health care systems, to explain how we are allocating our grants and resources – all shape the extent of public support this work receives. Read More >

In this keynote/session, DrT will help health equity professionals at all levels (health care funders, community practitioners, community stakeholders, communications directors and others) build support for a strong health equity agenda. If our intent is to “build a bigger tent” (that is, to bring more people to support health equity initiatives, programs and funding), we need a thoughtful approach. At its core, the question is: How can we make equity more relatable to a wider audience – not just those who are already committed to it? That is, what’s in it for wider audiences for this approach? Moreover, this work to engage public audiences differently and more effectively requires consistency across our organizations – from our leadership to our frontline health advocates.

In this session, we will first review what cognitive science has to say about how people at all levels understand the issues of “health” and “equity” as central ideas in our work. More importantly, we will review how these issues easily backfire when they do not navigate effectively around dominant narratives that reduce support for our work. This interactive session will both present the empirical research in the field, use interactive exercises to help participants practice identifying typical backfires in how we talk about health equity, and provide empirically based recommendations for how we navigate those backfires successfully. 

The result of this session is that participants will understand why traditional messaging around health equity often fails to produce the results that we want – greater support and involvement of important stakeholders. And more important, participants will have concrete skills that help them to invite those stakeholders into more productive conversations around this issue. Read Less ^

Making the Case for Stronger Investments in Equitable & Inclusive Communities: Catalyzing Stronger Support & Engaging Community Stakeholders

Avoiding Messaging Backfires & Growing Support for A Health Equity Agenda

Leveraging Our Data to Advance Population Health: The Urgency to Build Public Will