Inside Apple’s First 50 Years: A New Book from David Pogue
16 Mar 2026
Acclaimed technology journalist, bestselling author, and APB exclusive speaker David Pogue recently released a landmark new book, Apple: The First 50 Years—a comprehensive and captivating look at one of the most influential companies in modern history.
Drawing on decades of reporting, insider access, and expert insight, Pogue traces Apple’s evolution from a scrappy startup to a global icon that reshaped how we communicate, create, and connect. The book explores the visionaries, products, culture, and pivotal moments that defined Apple’s innovation and rise.
Apple: The First 50 Years is a must-read for leaders, technologists, creatives, and anyone curious about how bold ideas become world-changing realities.
Bring David to speak to your organization to explore the themes of his new book and spark engaging conversations about technology, creativity, and what comes next!