Expert on Fascination
Sally Hogshead is the chief fascination officer of Fascinate, Inc. She is an international keynote speaker, with proprietary research published by both HarperCollins and Penguin. Using her science-based Fascinate system, she teaches how to instantly persuade and captivate in a world with a nine-second attention span. Read More >
TEDTalk: You Only Get 9 Seconds
You can fascinate—Sally Hogshead’s research proves it. Drawing upon her studies of almost 100,000 people, Sally reveals how to persuade customers and co-workers, using your personality’s natural, hardwired advantages. You don’t learn how to be fascinating. You unlearn how to be boring. Read More >
When you activate your natural fascination advantages, people completely focus on you. They’re not checking emails or thinking about their next meeting. In this state of fascination, they’re more likely to respect you, remember you, and buy from you.
In this keynote, Sally Hogshead will explore the science of fascination as it relates to personal branding. You will learn the brain’s hardwired “triggers,” and how to: Read Less ^
We live in a world with ADD. While the average attention span used to be 20 minutes, today the average attention span is roughly 9 seconds. Nine seconds. That’s the same as a goldfish! Your brand might only get 9 seconds to communicate a message… especially in social media. Lesson one: Stand out, or don’t bother. Read More >
Sally Hogshead has developed a research-based system to make brands more fascinating. Drawing upon her 20 years of award-winning brand experience and proprietary market research published in 14 languages, Sally teaches her step-by-step system for harnessing a consumer’s attention. Your audience will experience a thrilling journey through neurology, economics, history, and the science of the brain’s hardwired fascination triggers. They will learn how to: Read Less ^
"Take inventory of your strengths, identify your passions, then do everything in your power to carve your career toward them. Only then will you, and everyone else, see the best of you. Want to know how? Read this book."
"Just when you thought you had it all figured out, Sally comes along and kicks you in the butt with a totally new way of thinking. When Sally goes to the podium, get ready to get fired up and love every moment of it!"
"Sally Hogshead lights up the stage! Her keynote gave our audience a renewed passion for work. Her intelligent humor and infectious enthusiasm formed an instant connection."
"Sally combined humor, logic, and visual stimulation to create one of the most dynamic seminars our managers have ever participated in. Using her book Radical Careering as a backdrop, Sally covered some challenging topics in a way that was both educational and entertaining."