Every company is racing toward the same AI-powered finish line. But what if that's the wrong race to run? While your competitors chase the next automation breakthrough, a counterintuitive truth is emerging from the data: In an AI-saturated marketplace, if you strategically invest in human connection, you will outperform the pack. Read More >

In Human.Kind, Jay Baer, Hall of Fame speaker, New York Times bestselling author, and strategy advisor to more than 700 iconic brands reveals the three-part framework that companies are using to turn the AI revolution into their core differentiator —by doing exactly what their competitors won't.

Jay Delivers These Truths (and more):

• Why AI and automation are ultimately table stakes, not differentiators
• Why your customers are experiencing "automation fatigue" (73% prefer human interaction for complex decisions)
• Why companies adding strategic human touchpoints see 23% higher profit margins

What wins when AI and automation are everywhere?

Keeping. It. Real.

Strategically adding MORE personal touches to your customer interactions gains you these advantages:

• Boosted trust in your brand
• Increased word of mouth mouth
• Reduced customer churn
• Happier team members

With relevant, specific, moving examples that will delight and motivate your people, Jay provides the recipe for embracing high touch when everyone else is embracing no touch. 

This program will change the way you think about AI, customer experience, marketing, and the fundamental relationship between your company and your customers.

This isn't about choosing sides in the human vs. AI debate. It's about purposefully using both to create a competitive moat that wins the heart, minds, and wallets of your customers. 

All attendees receive Jay's proven framework (developed through work with hundreds of major brands) with specific, actionable tactics that can be implemented immediately to thrive in this AI-influenced customer landscape.

Audiences say:

"A much needed reminder for those of us navigating how to balance innovation with genuine connection. A refreshing perspective, reminding us that the best “technology” we have is still ourselves." Read Less ^

Customer expectations are always rising. Customers demand perfection (or nearly so) and they want it instantly. With customer experience often outweighing price as a deciding purchase factor, mastering the crucial customer interactions is vital for success. Read More >

In "Quick. Clear. Kind. The 3 Unbreakable Rules of Customer Loyalty," Jay Baer delivers an energetic, compelling, HIGHLY customized, and hilarious presentation backed by real data.

This keynote reveals the three essential components that foster customer loyalty: being quick, clear, and kind.

Attendees will learn actionable strategies to improve these pivotal areas, helping to win more customers and keep them coming back.

Elevate your customer experience and turn these non-negotiables into your competitive edge.

Key Audience Learnings:

• Why customer experience is the fastest route to growth
• When customer experience stops and customer service stops
• The three elements of your business that are non-negotiable for your customers, and where they’ll give you a pass
• What customers really expect from your business category, and how to exceed it (without spending a fortune)
• Specific, concrete plans you can put into practice tomorrow that will create a customer experience worth coveting, that produces big results 
• Be entertained and inspired by relevant, customized (and often hilarious) examples and case studies

All attendees will be taught a proven framework (developed by Jay in his work for hundreds of major brands) that provides specific, actionable tactics and techniques that can be implemented immediately Read Less ^

How long are you willing to wait? If you’re like most of your customers, the answer is very little. In today's fast-paced market, your customers are deciding to buy from you based on how quickly you respond to their needs. Read More >

Speed is not just a luxury; it's a critical factor driving purchase decisions.

In "Time IS Money: How to Exceed Customers' Need for Speed," Jay Baer explores why over half of customers choose businesses that respond first, even at a higher price.

Discover why 2/3 of customers rate speed as important as price. 

This engaging presentation will arm you with actionable insights and strategies to outpace your competition, exceed customer expectations, and turn speed into your ultimate competitive advantage.

Key points in this program:

• Why speed is the most important element of customer experience
• How long consumers will wait to hear back from a business
• How consumers feel when brands are faster (or slower) than they expect
• The huge connection between responsiveness and revenue
• Which generation is the most patient, and which is the least patient
• Specific, concrete plans you can use to determine the perfect responsiveness (The Right Now) in any customer interaction
• You’ll be entertained and inspired by relevant, customized (and often hilarious) examples and case studies

All attendees will be taught a proven framework (developed by Jay in his work for hundreds of major brands) that provides specific, actionable tactics and techniques that can be implemented immediately. Read Less ^

The best way to grow any business is for your customers to grow it for you. Read More >

But achieving this requires delivering a customer experience that sparks conversations. Word of mouth drives 50% of all purchases, yet it's often overlooked. We can't assume our customers will talk about us — they need a compelling story to share.

In "Ignite a Word of Mouth Wave: How to Stand Out and Spark Conversations," Jay Baer offers a hilarious and interactive presentation filled with real-world examples and cutting-edge research. He reveals how to craft a unique story for your business, transforming customers into your most effective sales and marketing force.

This powerful keynote inspires real change among attendees, reshaping their understanding of how customer experience intersects with marketing, sales, and operations. The insights provided lead to significant growth and enhanced cooperation.

Key points in this program:

• Learn how to grow your business with word of mouth
• Discover why customers talk and why they remain silent
• Learn the definition of a Talk Trigger (an unconventional, operational choice that creates conversation)
• Discover the 4 Requirements of a Talk Trigger
• Learn the different types/categories of Talk Triggers
• Be entertained and inspired by relevant, customized (and often hilarious) examples and case studies

All attendees will be taught a proven framework (developed by Jay in his work for hundreds of major brands) that provides specific, actionable tactics and techniques that can be implemented immediately. Read Less ^

Haters aren’t your problem—ignoring them is. Read More >

In today's climate of complaint, people are more vocal with their dissatisfaction, making it feel like you're constantly managing negativity. But this rise in complaints actually presents a tremendous opportunity for growth.

In "Embrace Complaints and Boost Your Business," Jay Baer delves into The Science of Complaints—exploring why and where your customers (and team members) voice their dissatisfaction and how to convert it into a powerful business edge.

This eye-opening presentation equips attendees with critical steps to retain and delight customers in a disrupted era, where customer service has become a spectator sport.

Jay also shares strategies for effectively handling feedback, including negativity from colleagues and teammates, transforming discord into collaboration and growth.

Key points in this program:

• Learn why customer expectations are rising faster than ever
• Discover the huge disconnect between what customers and companies think about service
• Learn the one, giant, recent shift that changed everything about customer service
• Discover why praise is the most overrated thing in business (and in life)
• Learn how to handle unhappy customers, online and offline
• Be entertained and inspired by relevant, customized (and often hilarious) examples and case studies

All attendees will be taught a proven framework (developed by Jay in his work for hundreds of major brands) that provides specific, actionable tactics and techniques that can be implemented immediately. Read Less ^

Hall of Fame keynote speaker Jay Baer is also an in-demand emcee for complex, multi-day events, and has hosted events for IBM, Oracle and many other major brands for audiences as large as 15,000 attendees. Read More >

Because Jay and his team have created more than one hundred virtual events, Jay often works with meeting planners to plan, promote, and produce events that are shifting online. Jay helps with run-of-show, tech platform selection, speaker coaching, interactive elements, marketing, and more.

As an emcee, Jay prepares vigorously, reviewing presentations of all main stage speakers with event organizers beforehand, but remains largely unscripted, to be able to connect the thematic dots on-the-fly.

Jay even offers to create a closing keynote written DURING the event, that closes the show with key takeaways and lessons for the audience.

He can easily pull double or triple duty at your event (keynote + emcee + panel moderator). Read Less ^