Award-Winning Cartoonist, Journalist & Marketer
Jon Youshaei has been featured in Forbes, Entrepreneur, and Inc Magazine as one of today's most influential marketers. As YouTube's Head of Creator Product Marketing, he works with the platform's biggest stars to stay ahead of cultural trends and innovate with new storytelling mediums such as virtual reality and 360 video. Read More >
Beyonce’s Surprising Secret: The Key to Creativity
Best Commencement Speech of All Time
From Destiny's Child to Lemonade, Beyoncé has been a creative force for 20 years now. How does she do it? And what can we learn from her creative process? To find out, Jon Youshaei spent 7 months researching all her songs, music videos, concert performances and interviews. Soon, he noticed a surprising pattern throughout her work; one that mirrors Shakespeare and great innovators across history. In this eye-opening talk, you'll learn about that pattern, see a hidden side of Beyonce, and discover how to use her methods to improve your creativity. Jon also reveals how he used Beyonce's insights to become recognized by Forbes, Inc, and Entrepreneur magazine as one of top marketers so you can immediately put the teachings in practice.
What if we told you that 28 of YouTube's biggest stars live together in the same apartment? Together, they have a combined audience of over 100 million subscribers. It's a secret community where stars are made, ideas are born, and million dollar deals are signed. More importantly, it's a groundbreaking case study in collaboration and team-building in today's world. As a marketing manager for YouTube, Jon Youshaei learned first-hand how these influencers worked together and created teams to rise to prominence with very few resources. In this insightful talk, he'll share stories from his time in the apartment and what you can learn about building culture, boosting creativity and empowering those around us.
Forbes, Entrepreneur and Inc Magazine rank Jon Youshaei as one of today's top marketers. He's reached millions of people by going viral across different mediums: videos, cartoons, and articles. At YouTube, he worked with the company's biggest stars to learn how they built communities of 10 million subscriber each. As a cartoonist, he founded a popular series called Every Vowel which amassed 400,000 readers and many herald as the "Dilbert for Millennials." As a writer for Time and Forbes, Jon wrote some of the magazine's most shared stories. Going viral isn't an accident. It's a process. In this talk, you'll learn the biggest mistakes people and companies make when telling their stories and how they can reach many more people in today's world of low attention spans.
Graduating from college is like jumping off a plane with no parachute. Nobody teaches you how to fly as you fall. Most commencement speakers will say: follow your passion! Shoot for the moon! Impossible is nothing! Just do it! And other pieces of advice that could easily pass as brand slogans. It's no wonder why so many millennials feel helpless after graduation. For Jon Youshaei, it took years to realize how to navigate the real world. Today, he works at Google, writes for Forbes and Time magazine, and draws a popular cartoon series with 400,000 readers. In this entertaining talk, Jon will share 15 specific and untraditional tips that helped him chase his dreams so you can too.
Humor transcends all industries and professions. It helps with everything from building team morale, giving presentations, navigating tough conversations, and telling stronger stories. But let's face it: few of us are Conan O'Brien or Jimmy Fallon. But that doesn't mean we can't learn how to be funny. As the cartoonist behind Every Vowel, Jon has created humorous cartoons every single week to amass an audience of 400,000 readers and features in Forbes, Time, CNBC and more. In doing so, he learned the science of humor which he outlines in an insightful talk that will be sure to make your audience LOL - and maybe even LMAO.